Customer Journey Mapping Survey

Welcome! This survey helps us understand your complete customer journey—from discovering our brand to using our products or services. Your feedback will help us improve every stage of the customer experience.

1) How did you first hear about us?

2) What initially motivated you to consider our product or service?

4) Approximately when did you first discover our company?

6) What almost prevented you from choosing us?

7) Which factor influenced your final decision the most?

8) How satisfied were you with the purchasing process?

Very dissatisfiedDissatisfiedNeutralSatisfiedVery satisfied

9) Which communication channels have you used after becoming a customer?

Please select at least 1 choice.

10) What was your primary goal when using our product or service for the first time?

12) Have you contacted customer support?

YesNo

13) If yes, what was the outcome of your support interaction?

14) What time of day do you most frequently use our product or service?

15) Which stages of your customer journey could be improved?

Please select at least 1 choice.

16) Which single improvement would have had the greatest positive impact on your journey?

17) How likely are you to continue using our product or service?

Very unlikelyUnlikelyNeutralLikelyVery likely

18) Is there anything else you would like to share about your customer journey?

Thank you for taking the time to complete this survey. Your insights will help us improve every stage of the customer journey.

	Very difficult	Difficult	Neutral	Easy	Very easy
Website
Product information
Pricing
Reviews
Customer support

	Poor	Fair	Good	Very Good	Excellent
Ease of getting started
Product quality
Customer support
Communication
Overall experience